Online Advertising

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5 October 2013
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Brand Building using Display Advertising

Display advertising presents an invaluable complement to search which is part of the reason the display advertising industry is predicted to grow to $200 billion a year by the end of the decade. If you take your marketing campaign and go the branding route, display ads give you a chance to introduce your company earlier on […]


17 February 2013
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Local Online Advertising – Increasing Local Business Revenue

Local online advertising is gaining in popularity among local merchants, and rightfully so. It can be very effective. But don’t forget that you can always run  group deals  and  daily deals  yourself. However, if you’re determined to spend some of your marketing budget on local online advertising, consider the strengths and weaknesses of the available […]


3 May 2012
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Local Online Advertising: The Future of Online Display Advertising

Local online advertising is an excellent way to promote your business if done right. You will want to create an ad campaign that will allow you to communicate the benefit of your service or product to your potential clients. Local online advertising does not have to be expensive. There are several offline local advertising venues […]


12 February 2012
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Online Ad Spending To Surpass Print Advertising in 2012. Don’t Get Left Behind!

For the first time in U.S. history, marketers are projected to spend more on online advertising than on advertising in print magazines and newspapers. According to a study released Thursday by eMarketer, online advertising is expected to generate $39.5 billion in sales this year — a 23.3% increase from 2011 — compared to a sum of $33.8 […]